SARTHAK
Portfolio Issue
Read 0%

SARTHAK GUPTA

Building ideas, platforms, and opportunities.

This page is the story of
where I came from,
what I built,
and where I'm heading.

See My Work ↓
Content Creator · Platform Builder · Founder New Delhi, India · 2026
01

What I've Built So Far?

PLATFORMS
YouTube
I

YouTube Channel

Content Platform

Where I break down how content actually works. From ideas, hooks, and storytelling to retention, growth, and building platforms from scratch.

Visit YouTube →
Instagram
II

Instagram

Short-form Insights

Focused on quick, practical insights around content creation - from curiosity-based introductions to flow strategies to audience understanding, and real execution.

Visit Instagram →
PlanetStudy
III

PlanetStudy

Career Guidance Platform

Built to help people understand what to choose, why to choose, and how to move forward with clarity in their career and life decisions.

Visit PlanetStudy →
Mauka
IV

Mauka

Content & Opportunity Platform

Committed to helping people learn content, build viewership, and create real earning opportunities with structured learning and paid cohorts.

Visit Mauka →
BrandsGlory
V

BrandsGlory

Content-led Brand Growth

Where content is used to build brand visibility, trust, and long-term positioning for invite-only businesses.

Visit BrandsGlory →
Seekho
VI

Seekho

Micro Episode Learning

Creating job content for Tier 2 & Tier 3 India through the show "Career Growth Tips", helping people start their careers, find jobs, and explore online and local work.

Visit Seekho →
LinkedIn
VII

LinkedIn

Complete Professional Presence

A place that reflects my overall journey, work, and thinking - not active at all, but gives a clear 360° view of the work with an adequate timeline.

Visit LinkedIn →
02

The Story Behind "Sarthak"

TIMELINE
1996–1999
The Beginning
1996–99
1996–99

1996 – 1999 | The Beginning

I was born in Muzaffarnagar, into a middle-class family where relationships mattered more than anything.
Being the only child, I grew up surrounded by attention, warmth, and protection. Life was simple - family, small routines, and everyday joy.
At that age, ambition wasn't even a concept yet; it was simply the beginning of understanding the world.
Days were spent being around people, talking, playing, and expressing freely.
Somewhere here, a natural ease with people started building.

2000–2004
Early School & Awareness
2000–04
2000–04

2000 – 2004 | Early School & Awareness

School life began early.
I was always a good student, yet equally involved in functions, activities, and everything happening around me.
There were small moments that shaped me quietly, getting lost in play at a friend’s home while my parents searched, and pushing myself in school races without fully understanding why they mattered.
Nothing dramatic changed… but awareness started building.
I was learning, observing, and slowly understanding the world around me.

2005–2008
Growing with People
2005–08
2005–08

2005 – 2008 | Growing with People

These were the years of real childhood.
Playing in the streets, cycling in the colony, spending time with friends, life was happening outside, not on screens.
My father was working hard, step by step, growing in his career. My mother was shaping me closely - teaching, correcting, guiding.
I was a decent student and learning something deeper: how to connect, how to stay active, and how to live freely.

2009–2012
A New Environment
2009–12
2009–12

2009 – 2012 | A New Environment

We moved to Modinagar.
New school. New people. New phase.
I became more aware of myself.
Weight increased during this time, but confidence quietly grew alongside.
I was part of the "good students group", not a topper, but always close.
The phase where I was not trying to prove anything, but I was becoming more comfortable with who I was.

2013–2014
A Shift in Belief
2013–14
2013–14

2013 – 2014 | A Shift in Belief

This phase changed how people saw me.
In commerce, the environment suited me better.
And for the first time, that topper tag met me in real life.
In 12th, I scored 94.6%.
For many, it was unexpected.
For me, it was clarity:
I can perform when direction and environment align.

2015–2016
CA & Redirection
2015–16
2015–16

2015 – 2016 | CA & Redirection

After 12th, I entered Chartered Accountancy. It felt like the logical next step.
I gave it my time, energy, and consistency.
But gradually, I understood something important - this path didn't align with my natural way of working.
I wasn't someone who could stay in a rigid system for years. I needed interaction, movement, and expression.
That's when a deeper realisation came:
Hard work matters, but direction matters more.
This phase didn't reduce my belief - it made my intent stronger.

2017–2019
Searching Independently
2017–19
2017–19

2017 – 2019 | Searching Independently

Moved back to Delhi, not with clarity but with intent.
Explored digital marketing, MBA prep, finance, and startup ideas.
Lived alone and figured things out step by step.
There was uncertainty, but also excitement.
PlanetStudy started taking shape - an idea to simplify career decisions.
For the first time, I was choosing my own path.

2020–2022
Still Building
2020–22
2020–22

2020 – 2022 | Still Building

I created content, built systems, and experimented continuously. There were challenges - especially in execution and scale. But the process taught me deeply:

  • how people think
  • how content works
  • how decisions are made

These years were not about quick results; they were about building real understanding.

2023–2025
Understanding Scale
2023–25
2023–25

2023 – 2025 | Understanding Scale

By now, effort was not new. Understanding was.
Patterns became clearer: what works, what scales, what doesn't.
Content was no longer just creation. It became a system.
Ideas started scaling, processes started building, and reach began expanding.
This phase brought collaborations with strong Indian and global brands, where the work didn't just execute, it scaled.
Revenue started building. Impact started compounding.
For the first time, effort aligned with a bigger outcome.
Not because more was done, but because the right direction was chosen.

2026–
Building Mauka
2026–
2026–

2026 – | Building Mauka

This is the current phase.
After years of learning, testing, and understanding, Mauka started taking shape.
At the same time, working consistently with reputed brands, using content to scale their presence while building Mauka towards 1 crore users.
Not from confusion. Not from pressure. But from clarity.
Now the understanding is clear: what people need, what works in the real world, and how to build something scalable.
This time, it's not about trying everything.
It's about doing the right things, with full focus.

Mini Reflections

March, 2026

Dear Reader,

If you've read this far, thank you. It genuinely means a lot.

Life, so far, has been a mix of questions, experiments, and trying to build things that actually help people.

And I'm still figuring it out.

See you somewhere, on a screen, or maybe someday, in person.

Take care.
Keep creating.

Warm regards,

- Sarthak Gupta

Let's Connect

✉ sarthak@brandsglory.com